Discoverability


The Big Green debuted in UK stores in January 2026, with US release set for March. This post emphasizes the importance of ‘discoverability’ for authors, highlighting that effective marketing begins with understanding the book’s purpose and audience. Engaging creatively and preparing early can enhance visibility and success.

The Big Green

Image from 'The Big Green'

The Big Green is a contemporary African story. I often encourage creators to infuse their experiences into their stories, and this was my chance follow my own advice. But Finding the balance between what I know as an African and what I know as a book maker was not straightforward.